TRMTRML20201 Sustainable destination management

Code TRMTRML20201
Title Sustainable destination management
Module TRMTRML202 - Sustainable destination management
Department TRM - Tourism
Duration 24 h
ECTS credits 3 / 3 (erasmus)
Language
  • English
Description The course will focus on sustainable destination from tourism perspective. Students will be able to define and explain the characteristics of a tourism destination, including its components and stakeholders. They will understand the significance of managing a destination and the reasons behind it, considering the economic, environmental, and socio-cultural aspects.

Students will gain a comprehensive understanding of sustainable destination management, enabling them to apply principles, strategies, and tools to effectively manage tourism destinations while ensuring long-term sustainability.
Objectives
Prerequisites Principles of Marketing
Sustainable development In order to implement the objectives of France's "Green Plan of Higher Education Institutions", each class considers the issues and stakes of Sustainable Development related to the subject matter being taught
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Method Student centered learning through case studies, article discussions, projects...
Assessment Written exam outside of class time (50 %) - Durée. 1h
Written assignment (40 %)
Oral exam (10 %)
Bibliography
Advised bibliography

  1. Wang, Y. C. (2011). Destination marketing and management: scope, definition and structures. In Destination marketing and management: Theories and applications (pp. 1-20). Wallingford UK: CABI.

    Wang, Y., & Pizam, A. (Eds.). (2011). Tourism Destination Marketing and Management: Collaborative Stratagies. Cabi.



Base(s) de donnée(s) recommandée(s) pour le cours – à retrouver sur Intranet / menu Infomédiathèque :
  • Business Source Complete (EBSCO) ()
  • HOSPITALITY & TOURISM COMPLETE ()