TRMTRML30501 International hospitality operations management

Code TRMTRML30501
Title International hospitality operations management
Module TRMTRML305 - International hospitality operations management
Department TRM - Tourism
Duration 24 h
ECTS credits 2 / 2 (erasmus)
Language
  • English
Description This course provides an in-depth examination of operational issues and practices within lodging organizations. Students will gain understanding of the complex and dynamic nature of operations across different segments of the lodging industry.



Key topics covered include:

  • - The guest experience and service delivery process

    - Financial performance metrics and revenue management principles

    - Hospitality distribution channels, sales, and marketing

    - Human resources policies and practices

    - Facility maintenance and design

    - Strategic planning and alignment of operations

    - Technology, innovation and emerging trends influencing operations

    - Sustainability and social responsibility initiatives



    Through analysis of real-world cases, interactive discussions, and applied activities, students will build strategic thinking skills and knowledge of best practices to address the opportunities and challenges facing hospitality leaders today. Upon completion, students will be prepared to make informed operational decisions that enhance organizational performance and the customer experience.

Objectives
Prerequisites Introduction To Tourism
Sustainable development In order to implement the objectives of France's "Green Plan of Higher Education Institutions", each class considers the issues and stakes of Sustainable Development related to the subject matter being taught
Course sequencing

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Method - Readings 

- In-class case study analysis and research

- Student Presentation

- Group work
Assessment Written exam outside of class time (50 %) - Durée. 1h30
Continuous assessment (40 %)
Oral exam (10 %)
Bibliography
  • HOTEL MANAGEMENT AND OPERATIONS, Denney G. RUTHERFORD & Michael J. O'FALLON., 2007
  • Introduction to Hospitality Management, 2013, J.R. WALKER
  • Hotel Operations Management, 2017, D.K. HAYES & J.D. NINEMEIER
Advised bibliography

Base(s) de donnée(s) recommandée(s) pour le cours – à retrouver sur Intranet / menu Infomédiathèque :
  • HOSPITALITY & TOURISM COMPLETE ()